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Search Engine Placement

topic posted Tue, August 12, 2008 - 10:11 PM by  Cyn Thia Sch...
Howdy Folks-

A client sent me this email the other day:

"when you google "msn" or "ricky kalmon" there are a few other links
(video, store, etc.) that come up under the main link
basically gives you more page space
how do i get those?"

I know nothing about search engine placement so hoping maybe someone here could give us a lead. Anyone?

Thanks in advance.
posted by:
Cyn Thia Schmynthia
offline Cyn Thia Schmynthia
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  • Paul
    Paul
    online 22

    Re: Search Engine Placement

    Wed, August 13, 2008 - 12:51 AM
    I THINK it's to do with the fact that thecontent you searched for can be found on another page within the same site.

    Google mostly ranks on inbound links, meta data and page content. It would depend on all those whether or not it would put another page under the main site page

    (Having said that I'm no SEO expert)
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  • keno
    keno
    offline 82

    Re: Search Engine Placement

    Wed, August 13, 2008 - 7:27 PM
    They are called sitelinks on goggle, and are automated , my guess is they need a well structured site as well as your sitemap, but you have to show up on first place I think.

    but here's from the horses mouth:

    www.google.com/support/we...n/answer.py

    -K
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    • Bret...
      BrettFromTibet
      offline 226

      Re: Search Engine Placement

      Thu, August 21, 2008 - 11:24 AM
      Cyn Thia Schmynthia


      Yeah, like Keno said, these are called sitelinks. They are good. They are a sign that your site is:

      1.) trusted by Google
      2.) is the unquestionable #1 site for the search phrase that brings them up

      Google awards these to sites when they have enough inbound links and connections from around the web. It is supposed to help searches
      find exactly what they are looking for quickly on "major" destination sites.

      You can manage these links by verifying the site with Google Webmaster Tools (www.google.com/webmaster) and then going inside the Webmaster tools console. You can request certain sitelinks be blocked or let out.

      -Brett
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